Cover story about PR challenges with deer management, from PR Tactics, March 1997.
Here we go again…
For some 20 years, the Cuyahoga Valley National Park was been trying to kill Bambi. But public consensus over the deer problem in this urban national park has eluded administrators and remains a significant PR challenge for parks throughout the country.
This week, CVNP announced another plan to control the population of white-tailed deer. Unfortunately, the new approach is pretty much the same as the old one. It involves a controlled kill that targets adult females of the species. Continue reading →
That was the message sent by a U.S. District Court yesterday. By summary judgement, Judge William H. Pauly III ruled that Fox Seachlight had violated the Fair Labor Standards Act by not paying its interns at least minimum wage. The judge also certified a class action suit for interns who have worked for Fox Entertainment.
If you’re a student or a student advocate like me, this ruling calls for champagne and confetti. It’s terrific news for interns everywhere, since it could signal an end to the often-abusive practice of unpaid internships. Continue reading →
Today, I officially say goodbye and good luck to my friend and colleague, Bob Batchelor, who announced his resignation from Kent State effective August 25th. Bob was, by far, the most effective teacher/scholar I’ve worked with in my 21 years here, so losing him is a severe blow to the program — and to me personally. But it’s a great move for Bob, and I’m elated for him. Continue reading →
I attended graduation last week at the University of Cincinnati — and I was ready. My fully charged smart phone would assure my escape from the boring grind of commencement. But as it turned out, this ceremony had some real personality that kept me focused, and his name is Santa J. Ono, the new president of UC. Continue reading →
As PR educators, we lean heavily on case studies to help students connect theory and practice, and a lot of those case studies involve PR failures. For whatever reason, we learn more from mistakes than successes.
When the case study is about you and an organization you care about, the learning is painful. That’s how it’s been for my colleagues and me over the past 6 weeks, as the Kent State School of Journalism landed itself in a shit storm over the inexplicable firing of popular and high-performing professor. Continue reading →
Ten days ago, Maker’s Mark Distillery announced plans to reduce the alcohol content in its popular bourbon. Intent was to stretch the supply by about 6% to meet surging demand and to do it by watering down the whiskey.
This decision to place quantity ahead a quality is one that surprised some people and shocked others. Continue reading →
Update 2/26/13: This morning, Inside Higher Education (a national trade publication) featured Gene’s story — more evidence that an angry groundswell cannot be silenced. In the interest of transparency, I cooperated with the reporter — something I hope every faculty member in a School of Journalism would do.
The story, titled Succeed and Lose Your Job, is damaging to Kent State, but it provides an important lesson about listening to one’s stakeholders. We teach these sorts of case studies all the time in our classes. Now we’re one of them. More on that in a future post. Continue reading →